Social Media Specialist Vacancy at DreamWorks Global Logistics Limited

Overview

Responsibilities

• Strategy Development: Create and implement social media strategies that align with the company’s marketing goals and objectives.
• Content Creation: Develop and curate engaging content for various social media platforms, including text, images, and video.
• Ensure content is aligned with brand voice and style.
• Campaign Management: Plan and execute social media campaigns, including promotions, contests, and collaborations, to drive engagement and reach targeted audiences.
• Community Engagement: Monitor and respond to user comments, messages, and reviews in a timely and professional manner.
• Foster a positive community around the brand.
• Analytics & Reporting: Track and analyze social media performance using analytics tools.
• Provide regular reports on key metrics, campaign performance, and insights to guide strategy adjustments.
• Trend Monitoring: Stay up-to-date with the latest social media trends, tools, and best practices.
• Adapt strategies to capitalize on emerging trends and technologies.
• Collaboration: Work closely with other marketing team members, designers, and content creators to ensure cohesive messaging and brand consistency across all channels.
• Brand Advocacy: Represent the brand authentically and professionally on social media.
• Develop relationships with influencers and industry leaders to enhance brand visibility and credibility.

Requirements

• Bachelor's Degree in Marketing, Communications, or a related field, or equivalent work experience.
• Proven experience as a Social Media Manager or similar role, with a strong portfolio of successful social media campaigns.
• Proficient in graphic design tools like Canva, Adobe Suite (Photoshop, Illustrator) is a plus.
• Deep understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and their respective audiences.
• Excellent written and verbal communication skills, with the ability to create compelling content and interact with diverse audiences.
• Proficiency in social media management tools and analytics platforms (e.g., Google Analytics, Facebook Insights).
• Strong organizational skills and the ability to manage multiple projects simultaneously.
• Creative thinking and problem-solving skills, with a keen eye for detail and a passion for staying ahead of industry trends.
• Preferred Skills:
• Experience with paid social media advertising and campaign optimization.
• Graphic design skills or experience with design tools (e.g., Adobe Creative Suite, Canva, web design).
• Knowledge of SEO and how it integrates with social media strategies.
• What We Offer
• Salary: N200,000 Monthly
• The hybrid mode will be considered after the first three months and based on performance.
• Opportunities for professional growth and development.
• A dynamic and collaborative work environment.