Social Media Manager Vacancy at Excel and Grace Consulting

Bachelor’s degree in Marketing, Communications, Digital Media, or a related field. 2–5 years of experience managing social media for brands or organizations. Strong understanding of social media platforms, analytics tools, and paid advertising. Excellent writing, communication, and storytelling skills. Experience with social media management and analytics tools (e.g., Meta Business Suite, Google Analytics, Sprout Social, Hootsuite). Creative thinker with attention to detail and a passion for digital trends. Ability to multitask and manage several projects simultaneously in a fast-paced environment.

Develop and execute a results-driven social media strategy aligned with overall marketing goals. Manage daily social media operations across platforms (e.g., Instagram, Facebook, LinkedIn, X/Twitter, TikTok, YouTube, Pinterest). Create, curate, and manage engaging content (posts, videos, stories, reels, etc.). Plan and run paid social media advertising campaigns to boost reach and conversions. Monitor, analyze, and report on performance metrics (engagement, reach, leads, conversions, etc.). Collaborate with content creators, designers, photographers, and other marketing team members. Engage with the online community — respond to comments, messages, and mentions in a timely and brand-appropriate manner. Track social media trends, tools, and emerging platforms to identify new growth opportunities. Manage social media calendars and scheduling tools (e.g., Hootsuite, Buffer, Later, Sprout Social). Work with influencers or brand ambassadors to enhance visibility and credibility. Ensure all social content aligns with brand voice, tone, and values.